- Social Sound Report
- Posts
- top trending audios to use on social media this week
top trending audios to use on social media this week
trending audios and songs curated just for you
Table of Contents
For Creators on Instagram
These are the current sounds and songs making the rounds on Instagram this week. If you’re a content creator or a normie (hi, it me!) and want to make a cute Reel with a trending sound, these are the ones to use.
Brands + Businesses Beware: These songs can get you in trouble if you use them. Depending on how your account is set up on Instagram, you might not even have the option to use these sounds.

HOP NOW 👀
It’s trending because it’s versatile! You can use it to set the mood, elevate b-roll, or match it with a relatable “this is how it feels when…” moment. It’s the kind of sound that instantly makes your content feel cooler and more intentional.
How it works: You can use this audio in two main ways:
As background music for aesthetic or lifestyle clips.
As a setup for a statement using on-screen text like:
“How it feels when I get an espresso martini.”
“How it feels when the outfit I’ve been stalking goes on sale.”
“How it feels when the content actually performs.”
Great for: Anyone! Restaurants and bars, travel content, day-in-the-life content, creators celebrating small wins
This version of Chappell Roan’s Pink Pony Club is going viral (again). It's quickly becoming the go-to audio for creators who want to show their journey and celebrate how far they’ve come. It’s the perfect mix of vulnerability and triumph.
How it works: Use this audio to spotlight a personal or professional accomplishment. The trend works best when paired with on-screen text that tells a short story. Then let the music swell as you show the moment, AKA: a clip of the final product, your celebration, or just a confident smile. Whether it's launching a business, hitting a personal milestone, or making it through something hard, this sound gives it emotional weight.
Great for: Entrepreneurs, small businesses, fitness vlogs, career milestones, etc
It’s perfect for highlighting meaningful moments, whether they’re big, small, or beautifully ordinary. It’s picking up momentum across content that’s more reflective and intimate.
How it works: This sound pairs best with visuals that feel sincere and quiet. No flashy transitions needed. Use it to show a moment that means something to you.
Great for: Travel content, wedding videos, slow moments, talking-head videos with vulnerable or meaningful topics
This trending audio is soft, reflective, and super versatile! Perfect for creators and brands who want to sprinkle a lil’ emotion into their content. It’s gaining traction as a go-to background track.
How it works: There’s no strict storyline or structure. Let the audio set the mood! It works especially well with slow, steady visuals or moments that capture stillness, intention, or beauty in everyday life. And, because it’s trending, it’s a great plug-and-play option to help boost reach and views on Reels, even without a complex concept
Great for: B-roll, travel content, behind-the-scenes footage
Pro Tip: Use this audio when you don’t know what to post but want to stay consistent. Pair it with clean visuals and light text overlays for a polished look that still feels authentic.
This trending audio is high-energy and feel-good! It brings movement and momentum to any Reel, making it perfect for creators and brands looking to add a little boost to their everyday content. It’s upbeat without being chaotic, and works well with a wide range of visuals.
How it works: Use this audio over fast-paced or flowing visuals. It pairs especially well with content that shows motion, transitions, or a series of clips throughout the day.
Great for: OOTD / GRWM video, day-in-the-life content, lifestyle, vlogs, behind-the-scenes
TAKING OFF 🚀
It brings a warm, hopeful, and summery vibe to any content.
How it works: Use this sound as a background track for virtually any type of video. There's no specific trend format here, just drop in clips that feel bright, fresh, or positive.
Great for: GRWM video, travel, lifestyle
For Brands + Businesses on Instagram
The current trending audio and sounds that anyone on Instagram can use. Yes, all songs and sounds below are safe for brands and businesses. I’m not here to put anyone into Instagram jail.

HOP NOW 👀
This trend is hilarious because of how deadpan and oblivious it is. It starts with a simple question: “How much did it cost?,” usually in a situation where someone is enjoying something expensive or outrageous. When they respond with a shocking number, the punchline comes with a totally unbothered: “Oh… that’s not bad.”
The humor comes from how disconnected or unaware the responder is, and it’s perfect for creators or brands who want to poke fun at mismatched priorities, expensive choices, or unexpected splurges.
How it works: Use the format to spotlight any moment where someone clearly doesn’t grasp the full weight of a situation. Whether it’s someone underreacting to a huge expense, time commitment, or dramatic moment, this audio makes it instantly funny.
The classic setup:
Ask the question (“How much did it cost?”)
Cut to the answer (visually or as text)
Cut back to you with a casual “Oh, that’s not bad.”
Great for: Womp-womp situations, restaurants, travel brands, beauty and fashion
This audio works well for any type of brand or creator. It’s easy to adapt and right now it’s working well for anyone who uses it!
How it works: Show a photo of the front and back of an object (this could be a product, a drink, an animal, anything really!). The images will show how perfect the thing is from all sides and why someone needs it.
Great for: Restaurants, travel, beauty and fashion, flowers, etc
This audio is blowing up for its punchy, rhythmic beat and its perfect pacing for quick image reveals. The trend starts with a setup that teases a visual story, then delivers a series of images or moments timed to the beat. It’s scroll-stopping, satisfying, and a perfect way to share transformations or visual journeys.
How it works: Start with a static image/video or on-screen text that poses a question or sets the stage. Then, as the beat drops, show a rapid series of images. Each one is perfectly timed to the rhythm. The build-up makes the final reveal more impactful, whether it’s aesthetic, impressive, or unexpected.
Great for: Before and afters, restaurants and cafes, photographers/videographers
NEW 🔥
This audio is trending for its playful tone and perfect structure for showcasing multiple products or options. It starts with the line “Miss, you forgot something,” followed by a rhythmic beat, making it ideal for revealing a rapid-fire lineup of what someone is “missing.”
How it works: Begin your Reel with the audio's opening line and a visual of someone walking away, shopping, or making a choice. Then, time each beat drop with images or short clips of items they’ve “forgotten.” It’s a fun, attention-grabbing way to feature a variety of offerings in a single video.
Great for: E-commerce, fashion brands, restaurants and bars, OOTDs
This audio is for the beach-lovers, poolside dreamers, and anyone who would much rather be near water than in a field. With the phrase “Forget about touching grass”, the mood is set, and we know EXACTLY what we’re doing! We’re diving straight into vacation mode.
How it works: Use this sound to show off a dream destination or recent trip that involves water. Whether it’s crystal-clear oceans, infinity pools, lakeside cabins, or luxurious spas, this trend is all about rejecting the idea of “touching grass” in favor of soaking up the sun and taking a swim.
Great for: Travel influencers & bloggers, hotels, tourism boards, beach and swim brands
TAKING OFF 🚀
This audio is perfect for highlighting the hilarious reality of how “just one” turns into way too many. It starts with the innocent statement “I’m just going to get one…” followed by a fast-paced spiral of visuals showing how that decision completely escalated.
How it works: Begin your video with the text overlay “I’m just going to get one…” while showing the first item (a cat, product, plant, shoe, etc.). Then, as the beat kicks in, cut to a rapid series of clips or images showing how that one turned into many. The punchline is the growing obsession or collection, and it works best when you exaggerate just how out of control it got.
Great for: Anyone with a passion that spiraled into obsession
For Creators on TikTok

HOP NOW 👀
This trend is all about the reveal. It uses a carousel post format to spotlight a passion or obsession that others might not take seriously, but for you, it’s everything. It’s a fun, relatable, and visual way to show how deep your love for something truly goes.
How it works: On the first slide, talk about something you’re passionate about that people think is a small interest, but it’s actually much bigger than that. When you swipe through, you show how much you’re passionate about the thing.
Great for: absolutely everyone! Show off your silly (or not so silly!!) passion. We all deserve to be a bit more cringe and loving something these days!
This audio is gaining traction for its mix of dramatic music and deadpan humor. The setup is a classic: one person asks a whimsical or overly deep question, and the other shuts it down with a sarcastic, grounded response. It’s funny, relatable, and perfect for playful, personality-driven content.
How it works: Start your Reel with a soft or dramatic tone while you (or someone else) ask a deep, odd, or silly question, something poetic or philosophical that no one asked for. Then cut to the other person replying bluntly, sarcastically, or just over it.
Great for: Brands with personality, humorous takes on team or customer interactions, service providers joking about unrealistic client requests
HOT 🔥
This audio brings a mix of confidence and satisfaction. It’s trending as a way to highlight the moment you finally get something you’ve been waiting for.
How it works: Use this audio to set up something you’ve been eyeing, craving, or manifesting, and then reveal the moment you finally get it.
Great for: Travel, small business owners, foodies
This audio is trending for its tense but polite tone. It’s perfect for those moments when you're staying civil. It’s a relatable and versatile trend that can be funny, shady, or even used for brand humor.
How it works: Use it when you’re trying to coexist with someone or something that clearly rubs you the wrong way, but you’re keeping it together.
Great for: Creators reacting to haters, comment sections, or copycats, brands playfully nodding at their competition
For Brands + Businesses on TikTok

HOP NOW 👀
With the dramatic delivery of “Get out!” it’s perfect for those moments when someone catches you doing something embarrassing, awkward, or deeply unserious, and your only response is full-on panic and denial.
How to use: Set up the video with a scene where you’re doing something you don’t want anyone to witness, then cut to someone walking in, and immediately cue the “GET OUT!!!!!!” scream. The more dramatic and over-the-top the situation, the better the punchline lands.
Great for: creators, pet owners, restaurant owners, social media managers
HOT 🔥
This audio is from a TV show, where the interviewer asks someone about going to work if you have the Black Death. The interviewee says, “You wouldn’t have to go to work because you would be dead.” It’s a funny clip that a lot of creators are using at the moment.
How it works: Use this audio to set the scene of waking up, getting ready, or even just thinking about having to go to work. Layer it with a relatable caption or POV text.
Great for: Freelancers, FOH/BOH restaurant, students after a long weekend, retail workers
This audio is for those moments when something (or someone) pushes you right to the edge, and you want to punch them in the face.
How it works: Set up the video with a caption or scenario, something specific and mildly infuriating. Then play the audio right at the moment of peak frustration.
Great for: Freelancers, customer service teams, social media managers
TAKING OFF 🚀
This audio has a dreamy, cinematic quality that makes it perfect for capturing a feeling, whether it’s the vibe of a season, the experience of your brand, or the emotion behind a moment. It’s trending because it allows creators and businesses to tell a story visually, without needing much text or dialogue.
How it works: Use this audio to visually express a feeling or experience. Whether it’s tied to a season, emotion, product, or service. Pair the sound with a series of photos or video clips that bring that feeling to life.
For example:
“This is what summer feels like”: show sunny skies, beach days, cold drinks, and sunsets.
“This is what it feels like to eat at our restaurant”: show smiling customers, delicious food, and cozy ambiance.
It’s a powerful way to give your audience a sense of what your brand or experience is really like.
Great for: Restaurants and cafes, travel vlogs, any brand trying to deepen an emotional connection with their audience
You’re Knowing About My Stuff?
It’s trending because it perfectly captures that mix of surprise, excitement, and slight disbelief when someone recognizes your work, brand, or content.
How it works: Use this sound to react to moments where someone compliments you, reaches out, or expresses interest in what you do, especially when it catches you off guard in a good way.
Great for: Creators reacting to fan love, shoutouts, or unexpected recognition, small businesses when new customers or press discover them
Other Trends Making The Rounds
Narrator-Style Content
Narrator-style videos are blowing up across TikTok and Instagram Reels right now. Think: David Attenborough meets day-in-the-life vlogs. Creators are using voiceovers (like this audio example) to narrate their own lives in a funny, dry, or overly dramatic tone. It’s storytelling with a comedic twist—and it's super engaging.
How to use: Film a series of clips from your day (mundane, chaotic, aesthetic, or totally unhinged) and layer a voiceover describing what’s happening as if you’re an outside narrator. The tone is usually tongue-in-cheek or overly serious, describing ordinary actions with exaggerated flair.
Great for: Lifestyle creators sharing daily routines, small businesses narrating their workday or behind-the-scenes chaos
Pro Tip: Keep the video pacing tight and the narration short and punchy. You can use your real voice or AI/text-to-speech for extra comedic effect. Timing your narration with the visual cues is key to making the humor land.
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